Huawei Technologies has projected a significant rise in its smartwatch sales in Taiwan, expecting up to a 60% increase by the end of 2025, driven by strong consumer demand for its innovative wearable products.
According to Yong Hai, General Manager of Taiwan Huawei Technologies, the company’s smartwatch and audio wearable segments have performed exceptionally well in the Taiwanese market this year. He revealed that Huawei led the global wearable market in the first half of 2025, and current trends suggest even stronger results in the second half.
“Huawei smartwatch sales may hit the 60% mark in Taiwan by the end of this year,” Yong said, noting that the company’s technological advancements and product diversity continue to attract a broad range of consumers.
Huawei’s performance in H1 2025 showed a 40% increase in smartwatch sales, and forecasts indicate that the company could achieve an overall 60% combined growth in smartwatches and audio wearables by year-end.
The recent release of the Watch GT 6 series, Watch D2 Blue, and Watch Ultimate 2 has further strengthened Huawei’s position in the wearable tech space. These devices boast standout features such as 21-day battery life, sonar-based underwater communication, and 150-meter diving capability, giving them an edge over rivals like Apple and Samsung.
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Interestingly, over half of Huawei smartwatch users are iPhone owners, reflecting the brand’s success in ensuring cross-platform compatibility between iOS and Android systems.
Yong attributed Huawei’s success to its heavy investments in research and development (R&D), alongside the company’s commitment to its “all-scenario smart life” strategy, which focuses on delivering comprehensive and seamless connectivity experiences.
He also acknowledged that Huawei’s limited smartphone presence has, in some ways, been advantageous for its wearable division.
“Lack of mobile phone support may seem like a challenge, but it feels like a blessing in disguise,” Yong stated. “Huawei is actively improving the cross-platform compatibility of its products to maintain a better connection experience with other brands’ devices.”
With its strong innovation drive and growing ecosystem of interconnected products, Huawei appears well-positioned to sustain its dominance in the global wearables market through 2025 and beyond.