Canon showcases Nora Awolowo’s “Racket Queen” in Lagos

Canon, a global leader in imaging and optical technology, has celebrated the creativity of Nigerian filmmaker Nora Awolowo with an exclusive screening of her latest short film, Racket Queen, in Lagos.

The event, held recently, featured two special screenings — a media session in the morning and an industry-focused showcase in the evening. Both gatherings highlighted Awolowo’s artistic ingenuity and the power of Canon’s cutting-edge technology in modern filmmaking.

Racket Queen was shot entirely using the Canon EOS C400 cinema camera, a high-end tool designed for professional filmmakers. The film’s stunning visuals and emotional depth underscored Canon’s ongoing support for Africa’s growing creative community, providing them with innovative tools to tell authentic stories.

During the media screening, journalists from diverse sectors — including arts, culture, entertainment, business, and technology — were treated to an exclusive first look at the film and gained deeper insights into Nora’s creative process.

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Later in the day, Canon hosted an engaging industry session for filmmakers, industry peers, and members of Canon’s creative network. The event doubled as a vibrant networking platform that celebrated collaboration, innovation, and storytelling excellence.

The occasion also featured the soft launch of Canon’s EOS C50, a compact yet powerful entry-level cinema camera aimed at empowering emerging filmmakers. The C50 joins Canon’s professional cinema lineup, making high-quality production tools more accessible to new creators and storytellers.

Speaking at the event, Rashad Ghani, B2C Business Unit Director for Canon Central and North Africa, said:

“At Canon, we believe in the power of storytelling and the importance of equipping creators with the right tools to express their vision. Our collaboration with Nora on Racket Queen demonstrates how technology and artistry can come together to elevate filmmaking in Africa. We’re proud to continue empowering creators and building a thriving creative community across the region.”

Canon’s partnership with Awolowo reflects its Innovation, Customer, and Employee Experience (ICE) strategy — a commitment to fostering innovation, enhancing customer empowerment, and building lasting partnerships. By continuously providing filmmakers with top-tier imaging technology, Canon reinforces its reputation as the go-to brand for professional videography in Nigeria and across Africa.

Canon honours young sustainability leaders at 2025 Global Good Awards

Canon Europe, Middle East & Africa has announced the winners of the Canon Young Champion of the Year category at the 2025 Global Good Awards, recognising young changemakers who are driving impactful sustainability initiatives around the world.

The Canon Young Champion of the Year is the only youth-focused category at the Global Good Awards—an international platform that celebrates businesses, NGOs, charities, and social enterprises for their achievements in sustainability, social impact, and ethical leadership. The award highlights young individuals who are inspiring others through their innovative and purposeful actions.

Now in its sixth year, the category was inspired by the Canon Young People Programme (CYPP)—an initiative that equips young people with the skills, creativity, and confidence to address pressing sustainability issues. Marking its tenth anniversary in 2025, the CYPP has partnered with more than 50 global organisations and reached over 10,000 youths across Europe, the Middle East, and Africa through storytelling workshops, exhibitions, and mentorship opportunities.

Read Also: Canon Young People Programme marks 10 years of youth empowerment

This year’s winners emerged from a competitive pool of exceptional entries:

  • Under-16 Winner: Samantha Fung – A Canadian student based in the Netherlands, Samantha founded Music For Every Child, a charity promoting equal educational opportunities for children with developmental disabilities and other disadvantaged groups through music therapy.
  • Under-21 Winner: Allison Choong – A Malaysian illustrator and youth activist, Allison co-created Safiya Speaks Up, a multilingual children’s book and mentor guide addressing sexual and domestic violence. The project has reached more than 10,000 girls globally, fostering awareness and open dialogue around gender-based violence.

The winners were selected by a distinguished panel of judges, including Del Barrett, Founder and Chair of Hundred Heroines; Katie Rabone, CEO of Community People; and Jodie Bailey-Ho, Canon Young Champion 2023 runner-up and 2024 Diana Award recipient.

Both winners will receive a Canon R50 Content Creator Kit (valued at nearly £1,000) or participate in a Storytelling Masterclass with a Canon Ambassador.

Peter Bragg, Canon EMEA’s Director of Sustainability & Government Affairs, praised the winners for their creativity and commitment, saying:

“Congratulations to this year’s Canon Young Champions and thank you to all who entered. Each year we are moved by the quality of applications and the winning submissions. As we celebrate the sixth cohort of winners, we also mark the tenth anniversary of the Canon Young People Programme—a milestone that reflects our ongoing commitment to empowering young voices to tell stories that inspire positive change.”

Canon Central & North Africa celebrates 10 Years of innovation in Dubai

Canon Central & North Africa (CCNA), a leading provider of imaging and printing solutions, celebrated a decade of excellence at its Annual Dealer Conference held at the Conrad Hotel, Dubai. Themed “ICE: Innovation, Customer, and Experience,” this year’s edition gathered 100 partners from across Africa to mark the company’s 10-year milestone and explore its future vision for innovation and customer experience.

The conference served as a platform to strengthen partnerships and share Canon’s strategic growth roadmap, in line with its commitment to getting closer to customers and enhancing service delivery. Attendees were given an immersive experience through solution-driven zones showcasing Canon’s technologies in real-world applications across multiple industries.

Solution-Focused Experiences for Evolving Markets

This year’s event moved beyond traditional product showcases by introducing strategically curated B2C and B2B zones designed around solutions and vertical experiences.

In the Business-to-Consumer (B2C) zones, participants explored how Canon’s legacy in cameras, printers, and imaging technologies continues to shape creative industries, educational institutions, and hybrid workspaces. The demonstrations highlighted Canon’s integration of imaging solutions into content creation, professional production, education programs, and after-sales service through authorized support centres. A preview of upcoming product campaigns also underscored Canon’s continued innovation.

“Celebrating 10 years of Canon Central & North Africa made this year’s conference truly special,” said Rashad Ghani, B2C Business Unit Director. “By shifting from product displays to solution-led experiences, we’re empowering partners to meet evolving customer needs and drive business growth. I also congratulate our award-winning partners for their outstanding contributions to Canon’s success.”

In the Business-to-Business (B2B) zones, Canon presented a unified journey illustrating its evolution from legacy professional solutions to the next generation of intelligent, platform-driven offerings, including the new imageFORCE series, varioPRINT, LabelStream, and corrugated solutions.

“This conference was a strategic platform to highlight Canon’s unified B2B journey, where legacy meets innovation and future ambitions,” said Amine Djouahra, B2B Business Unit Director. “Our focus goes beyond products; it’s about enabling businesses with intelligent, scalable solutions that drive efficiency and growth. Through this strategy, we continue to strengthen partnerships and position Canon as a trusted technology ally across Africa.”

A Decade of Partnership and Progress

The conference concluded with a gala dinner and awards ceremony honouring top-performing partners for their exceptional contributions. The evening celebrated a decade of collaboration, innovation, and shared success, reinforcing Canon’s leadership in Africa’s imaging sector.

By hosting this milestone event, Canon reaffirmed its position as a trusted technology partner dedicated to innovation, customer-centricity, and long-term growth across Africa’s evolving markets.